In a world where sustainability and environmental responsibility play an increasingly important role, companies need to adapt their practices to meet growing consumer expectations. One of the key tools that can help with this is FSC, or Forest Stewardship Council, certification. For printers who want to demonstrate their concern for the environment while building customer loyalty, knowledge of this certification is essential. In this article, we will outline seven key facts that an FSC printer needs to know.
1. What is FSC certification anyway?
FSC certification is a global standard confirming that timber and paper products come from responsibly managed forests that meet strict environmental, social and economic standards. To put it simply: companies do not cut down trees to the hilt, animal habitats stay not destroyed. And local communities have a say in environmental decisions. This ensures that our books, leaflets, business cards or posters not only look great, but also do not contribute to deforestation in the Amazon (or any other forest).
2. A bit of history, or how FSC rose to prominence
FSC was founded in 1993, when the world started to become more concerned about the fate of forests and the animals living in them. Since then, the organisation has gone from strength to strength and the FSC certificate has become a global standard for environmentally conscious companies. In Poland, things are going really well – as much as 60% of our forests are FSC-certified! We have a lot to be proud of and Polish companies are increasingly using products with this label to show that sustainability is more than just a fashionable slogan for them.
3. Why is this important for printers?
The materials a printer uses are crucial to its operations. Paper and cardboard are basic raw materials, so the way they are sourced has a huge impact on the environment. Printers that choose to use FSC-certified materials not only support environmental protection. Also they send a clear message to their customers: “We care about the future of our planet”. At a time when customers are increasingly choosing sustainable companies, this is a huge added value. FSC certification can therefore be a key element in building a responsible and trustworthy brand image.
4. Customers pay attention to green certification
Today’s consumers are more conscious than ever before. According to research, up to 73% of consumers worldwide say they would change their current purchasing habits to reduce their impact on the environment. The FSC certificate on the product is proof that the printer is not just talking about environmentalism, but really working to protect the environment. It’s not just a matter of fashion – it’s a real commitment to the planet and future generations. In practice, it means that customers are more likely to return to a print shop that cares about the environment, thus building their loyalty.
5. Three Types of Certification that every FSC printer knows
- FSC 100% – Means that the products’ source is entirely forests according to strict FSC standards. Every stage of production, from the sourcing of the raw material to the final product, complies with FSC guidelines. This is the highest standard that we can achieve under this certification. It ensures that the product is fully sustainable.
- FSC Mix – Products with this designation are a mix of materials from FSC-certified forests, controlled materials and recycled materials. The FSC Mix label is a guarantee that a production is responsible. Even if it is not 100% of certified origin. It is a compromise between full sustainability and raw material availability.
- FSC Recycled – This certification applies to products made entirely from recycled materials. Products with the FSC Recycled certification are an excellent choice for companies that want to minimise their environmental impact by only using raw materials that have already been used. This certification confirms that the recycling process has been carried out in accordance with FSC principles. And that the product does not contain newly harvested wood, further promoting forest conservation.
6. FSC printer – how to get FSC certification?
Wondering how to obtain FSC certification? The process starts with an application to an accredited certification body, which carries out an audit. This audit will verify that the printer meets the requirements for sourcing and managing materials. It is worth remembering that certification is valid for a limited period of time and requires regular audits to maintain it. The cost of certification depends on the size of the company and the scope of the certification, but it is worth considering it as an investment in the future. Both of the company in question and of our planet.
7. FSC certification is not just about paper
Although FSC refers most often to paper, the certification also covers other products such as wood, charcoal and even latex. Therefore, if your print shop offers a variety of services and products, having FSC certification can help you stand out in the market. What’s more, FSC provides assurance that the entire supply chain, from the forest to the final product, is sustainable. This is not only important for nature conservation, but also for building ethical business relationships.
FSC Printer – Summary
As you can see, FSC certification is not just paperwork, but a real benefit – both for the printer and the planet. Every year, more and more companies are taking this step because they understand the importance of protecting the environment. Knowing the difference between FSC 100%, Mix and Recycled is essential if you want to consciously choose materials and build trust with your customers. This not only supports sustainability, but also shows customers that we are worth coming back to.